Photobucket

How to Lose Customers (Part3)

After you have offered service quickly and with a personal touch things can still go sour from time to time. This is when your customer service kicks in.

If you want to lose customers make customer service your last priority. Make it appear as though you don't care what happens after the sale.

This practice may cut it if you were a peanut butter factory in the middle of a deserted island full of vegetarians but chances are this isn't the makeup of your customer base. In reality, you are not the only business, church, or employee who offers what you are "selling" so what are you doing to make people glad that they picked you? On a daily basis people are making decisions and why should they decide on you? When others have worked with you or attended your services did you make them feel glad that they did or did you make them regret their decision?

If you are going to grow as an entrepreneur, manager, pastor, or leader you have to think through the experiences that others have when interacting with you. For example: Is it difficult to get in touch with you when they have a problem? Can you quickly address concerns or is there a stack of red tape that they have to go through to get it addressed. Do you reply with canned responses or do you demonstrate that you actually listened to what they said? In business the customer counts. I won't go as far as to say that they are always right because you know that's not the case but they deserve to be treated with respect if for no other reason than you reflect Jesus to them because you proclaim that you are a Christian.

How would Jesus want you to treat them? Ignore their calls? Take 3 weeks to respond? Hide your "contact us" info under a stack of links on your website? I don't think so. If you want to lose them, look over them. If you want to keep them, care for them.

JessieJennings.com : Jessie Jennings III ~ Jessie Jennings 3, Author of "On Your Mark, Get Set, Go!

Article How to Lose Customers (Part3) Published By Jessie Jennings III Date Monday, June 11, 2012. Hopefully this article has helped you. If so, let me know with a comment. Talk to you again soon! 0 Commenter: for post How to Lose Customers (Part3)
 

0 comments:

Post a Comment